![Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the](https://c8.alamy.com/comp/RKWPEM/hamburg-germany-04th-feb-2019-garments-hang-on-hangers-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPEM.jpg)
Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the
![Launch at #FASHIONTECH BERLIN: how shopping works in the new bonprix pilot store – opening on 14 February Launch at #FASHIONTECH BERLIN: how shopping works in the new bonprix pilot store – opening on 14 February](https://en.bonprix.de/corporate/fileadmin/PressDownload/Bilder/bonprix_fashion_connect_Basics_Denim_Wand.jpg)
Launch at #FASHIONTECH BERLIN: how shopping works in the new bonprix pilot store – opening on 14 February
![Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the Hamburg, Germany. 04th Feb, 2019. Garments hang on hangers in the new Bonprix Pilot store in downtown Hamburg. Under the motto "fashion connect", Bonprix, an Otto Group company, wants to combine the](https://c8.alamy.com/comp/RKWPDJ/hamburg-germany-04th-feb-2019-garments-hang-on-hangers-in-the-new-bonprix-pilot-store-in-downtown-hamburg-under-the-motto-fashion-connect-bonprix-an-otto-group-company-wants-to-combine-the-advantages-of-stationary-retail-with-the-possibilities-of-online-shopping-the-central-link-is-the-bonprix-app-which-guides-customers-like-a-personal-digital-shopping-assistant-through-the-shop-from-the-entrance-to-payment-credit-christian-charisiusdpaalamy-live-news-RKWPDJ.jpg)